Cummins Inc. Global Marketing Manager - Data Center Business in Shoreview, Minnesota
Global Marketing Manager - Data Center Business
GLOBAL MARKETING MANAGER-DATA CENTER BUSINESS
We are looking for a talented GLOBAL MARKETING MANAGER to join our team specializing in MARKETING for our POWER SYSTEMS BUSINESS UNIT in SHOREVIEW, MN .
In this role, you will make an impact in the following ways:
Marketing Plan Management - Develops marketing mix recommendations based on the 4 P’s (Product, Price, Promotion, and Placement) to meet customer needs and achieve business objectives; guides and influences cross-functional implementation and creates framework to evaluate market responses and business performance.
Balances stakeholders - Anticipating and balancing the needs of multiple stakeholders.
Articulating Value Proposition - Interprets internal and external customer needs based on relevant application; explains and demonstrates products, solutions, and services to distinguish strengths and weaknesses to meet customer's specific needs to differentiate against competition.
Gap Analysis And Inference - Collects data by speaking to stakeholders, benchmarking, or other method to compare and contrast gaps between current state and desired state (e.g. product capabilities, customer requirements, etc.); infers directional steps needed to reach desired state; making recommendations, as appropriate.
Intuitive Listening And Adapting Solutions - Translates needs, expectations, or asks from customers, stakeholders, etc. into actionable solutions through active listening and intuition; chooses or produces solutions (e.g. process change, tool, product, service, etc.) to meet or exceed the customers’ or stakeholders’ needs or expectations or to provide value.
Positioning For Target Segments - Aggregates appropriate inputs (e.g. customer perceptions, competitor positioning, alternative product capabilities) and determining where we need or want to compete for business within the target market segment.
To be successful in this role you will need the following:
Lead the development and execution of an IntegratedMarketing Plan with all regions to position Cummins brand, product solutions andservice offerings in the data center market
Strong knowledge of and experience using the four P's of marketing (Product, Price, Promotion, and Placement) required.
Develop, drive alignment, and execute the global marketingstrategy for the PSBU Data Center business.
Develop cross-functional product roadmaps that incorporate market disruptions and technology changes.
College, university, or equivalent degree in Marketing, Sales, Business Administration or related subject required.
This position may require licensing for compliance with export controls or sanctions regulations.
Compensation and Benefits
Base salary rate commensurate with experience. Additional benefits vary between locations and include options such as our 401(k) Retirement Savings Plan, Cash Balance Pension Plan, Medical/Dental/Life Insurance, Health Savings Account, Domestic Partners Coverage and a full complement of personal and professional benefits.
Cummins and E-verify
At Cummins, we are an equal opportunity and affirmative action employer dedicated to diversity in the workplace. Our policy is to provide equal employment opportunities to all qualified persons without regard to race, gender, color, disability, national origin, age, religion, union affiliation, sexual orientation, veteran status, citizenship, gender identity and/or expression, or other status protected by law. Cummins validates right to work using E-Verify. Cummins will provide the Social Security Administration (SSA) and, if necessary, the Department of Homeland Security (DHS), with information from each new employee’s Form I-9 to confirm work authorization.
Primary Location United States-Minnesota-Minneapolis-US, MN, Shoreview, CPG Headquarters Victoria St
Job Type Experienced - Exempt / Office
Recruitment Job Type Exempt - Experienced
Job Posting Dec 16, 2021, 10:35:25 AM
Unposting Date Ongoing
Req ID: 210008FA